Posts getaggt mit WHU
Lässt sich Innovationserfolg im Mittelstand wissenschaftlich quantifizieren?

Innovationkraft im Mittelstand wissenschaftlich messen. Interview und 30 Minuten Video-Einführung mit Prof. Dr. Holger Ernst, New Mittelstand Botschafter, Inhaber des Lehrstuhls für Technologie- und Innovationsmanagement an der WHU – Otto Beisheim School of Management. Außerdem ist er Visiting Professor an der Kellogg School of Management der Northwestern University, Evanston, USA.

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Recording: How to build a good company that survives generations?

Combining purpose and profit, while doing good for people and the planet sounds like a challenging job. Startups founders from the so called Zebras Unite movement and family business entrepreneurs from the New Mittelstand movement believe this is the only way to do business. In this panel we want to explore some questions around how to start, grow, make decisions, deal with ownership and survive for generations as a business, while building a good company.

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